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Deep linking and Flex™ SEO:

Flex™ Applications need urgently a Flash™ Player update for deep link indexing in search engines! This is essential as (at this date) there is not a clear and simple way for a search engine to index a deep link in a Flex™ application!  (Sure, there are some trial work-abouts but these are largely black or grey hat SEO tricks that await one essential thing; a new FLASH PLAYER update!).

In my view: UNLESS ACTION IS TAKEN TO OFFER AN UPDATED FLASH™ PLAYER VERSION SOON (to offer a "W3C-like" standard for recognition for robot crawlers & search engine users) deep linking in Flex will remain a "semi Flash™ like" work-about operation and end up sending developers to HTML5 production. - Especially as HTM5 is being promoted by Google™ if Adobe® does not update its FLASH PLAYER™ for both FLASH™ and FLEX™ SEO it will be the "Victory Call of HTML5"!

FLEX™ DEEP LINK INDEXING URGENTLY NEEDS A FLASH™ PLAYER UPDATE THAT WOULD OFFER:

  • 1) A "Sitemap" option for USERS to view the .SWF (as set by the designer of the application) in a code that search engines can understand.

  • 2) A CHANGE from # to another symbol - Locations based on fragments such as # replaced (within the Flash Player) with location indication based & understood by search engines in a new way! ( The "#" symbol is indexed or in some cases ignored by search engines but ALMOST ALWAYS seen as an "HTML location" on a defined page).

  • 3) Note that such an updated Flash Player should allow for "stop points" (as I term them - within a SITEMAP timeline for users (and search engines) that would have to permit the user to BOOKMARK a location.

  • 4) This would permit for an URL location to be in correlation with the TITLE which appears on the Browser window.

Note: The issue is essential as not only as HTML5 is shortly to actively compete with FLASH and FLEX but more importantly as FLEX™ unlike FLASH™ is a Web 3.0 tool that can allow for SaaS rebirth and hence become more powerful than HTML5!

Here are the current problems encountered in SEO terms with Deep Link Creation in Flex™:

1) The "#" at the end of a URL indicates to a search engine information "PER PAGE" not "move to another page" or a command to move to a location within a FLEX™ app! (Let me say this differently, or maybe more clearly: It seems to me that Google.com robots are starting to use or pay attention to the fragment portion (the #keywordAnchorLocationInformation) as a way to guide users to a particular location on a given page (and hence offer something akin to site links which is "by anchor on page" location indexing. This is taking place with Wikipedia - though, as Google data centers worldwide switch to Google Caffeine we will have to see how this on page indexing is maintained.

2) The second and frankly more serious problem for search engine indexing and optimization of deep-linked FLEX™ applications is that there is no clear, one way (or standard way) to "route" a string that identifies content. (Please - correct me if I am wrong!!).

The simplest answer to deal with this issue is, without a doubt, that ADOBE® give us an updated Flash Player which overcomes the current dynamical non stationary URL..

> Now for clarity about one issue - YES YOU CAN SET NAVIGATION FOR DEEP LINKS in FLEX™ but, at this time NO CLEAR WAY IS DEFINED TO ALLOW SEARCH ENGINES TO RE-FIND SUCH LOCATIONS. Do read this interesting article that you should read here from Adobe®'s SEO Development Team.

>>> First published, in part, here: http://forums.adobe.com/message/2575724#2575724

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